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Blog Posts

SI's Swimsuit Issue and Use of Social Networking Wins Gold (ssnblog.com) - March 05, 2010
PepsiCo's Global Chief Marketing Officer at the time, Jill Beraud, said, “It is critical that we move beyond TV and magazines. You have to think about it (marketing) as an integrated experience… 360 d…

Social Enterprise | Pepsi Social Media Contest Stumbles (justmeans.com) - February 26, 2010
Strom quoted Jill Beraud, chief marketing office for the American beverages unit at Pepsi, as saying it was an honest mistake. "We didn't follow our guidelines to the letter," Beraud told Strom. "The…

Pepsi Charity Contest Trips Over Its Own Submission Rules ... (content.opportunityknocks.org) - February 26, 2010
“We didn't follow our guidelines to the letter,” said Jill Beraud, chief marketing officer for the American beverages unit at Pepsi. “The bottom line is that we've learned from this and we're moving o…

Pepsi Refresh Project encourages innovation in social good ... (daveibsen.typepad.com) - February 13, 2010
said Jill Beraud, CMO and president of joint ventures for PepsiCo Americas Beverages in a statement. The program launched on January 13 and has already exceeded expectations by receiving the monthly l…

Refreshing the World, One Idea at a Time (rolemommy.com) - February 05, 2010
jill.jpg This past year, I had the incredible opportunity to spend time with a woman who is truly a visionary - Jill Beraud, CMO and president of joint ventures for PepsiCo Americas Beverages, who is…

Pepsi Refresh Social Media Campaign Is Off To A Good Start | LPGEN ... (lpgen2lpgenreview.com) - February 03, 2010
Jill Beraud, chief marketing officer for PepsiCo, calls it “a project in optimism and a excellent way to get thoughts of community service off the ground.” Pepsi announced the $20 million Pepsi Refres…

Jill Beraud: The Pepsi Optimism Project: Tracking America's Outlook (worldnews.imagik.org) - January 12, 2010
"That's a good idea." All your life, you've heard this simple statement that celebrates a small moment of what might be sheer genius or your revolutionary way to unscrew a stuck lid. You've always kno…

Live with Purpose Tweet-Up with Lee Woodruff and Jill Beraud - Jul ... (blogtalkradio.com) - July 24, 2009
In person, Lee will be joined by PepsiCo Global Chief Marketing Officer, Jill Beraud, and a panel of well respected bloggers. Lee Woodruff | Jill Beraud | BlogHer | Live With Purpose | PepsiCo.

Diggs

Pepsi Refresh Social Media Campaign Is Off To A Good Start - February 03, 2010
The Pepsi Refresh Project debuted this week on social media sites like Facebook and Twitter. Their ideas have been posted on the Pepsi Refresh website. Jill Beraud, chief marketing officer for PepsiCo…

Pepsi CMO Dave Burwick Leaves - July 31, 2009
Dave Burwick, a PepsiCo veteran who most recently was CMO of North American Beverages for one year at PepsiCo, is leaving the company, and Jill Beraud will take over as head marketer at the soft-drink…

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Jennifer McClellan: Jill Beraud: The Pepsi Optimism Project: Tracking America's Outlook (bit.ly) - February 26, 2010
Jennifer McClellan Jill Beraud: The Pepsi Optimism Project: Tracking America's Outlook - http://www.huffingtonpost.com/jill-be... February 26 from Facebook - Comment - Like

Pepsi Refresh Project LAUNCHES, Relies On Social Media, Your Feedback For ... - Huffington Post (blog) (news.google.com) - February 01, 2010
NewsPage Pepsi Refresh Project LAUNCHES, Relies On Social Media, Your Feedback For ... - Huffington Post (blog) - http://news.google.com/news... February 1 from allintitle: twitter OR... - Comment -…

Sam: RT @pepsico: The Pepsi Optimism Project: Tracking America's Outlook. @Pepsi CMO Jill Beraud in @huffingtonpost http://bit.ly/4WHsRF (twitter.com) - January 13, 2010
Sam RT @pepsico: The Pepsi Optimism Project: Tracking America's Outlook. @Pepsi CMO Jill Beraud in @huffingtonpost http://www.huffingtonpost.com/jill-be... January 13 from Twitter - Comment - Like

The Pepsi Optimism Project: Tracking America's Outlook. @Pepsi CMO Jill Beraud in @huffingtonpost http://bit.ly/4WHsRF (twitter.com) - January 13, 2010
The Pepsi Cooler The Pepsi Optimism Project: Tracking America's Outlook. @Pepsi CMO Jill Beraud in @huffingtonpost http://www.huffingtonpost.com/jill-be... January 13 from Twitter - Comment - Like

The Pepsi Optimism Project: Tracking America's Outlook. @Pepsi CMO Jill Beraud in @huffingtonpost http://bit.ly/4WHsRF (twitter.com) - January 13, 2010
BrandFan The Pepsi Optimism Project: Tracking America's Outlook. @Pepsi CMO Jill Beraud in @huffingtonpost http://www.huffingtonpost.com/jill-be... January 13 from Twitter - Comment - Like

George Bounacos: RT @jhecklinger: http://bit.ly/7Ec9AB Huffpost - the power of optimism powered by @globalgiving (twitter.com) - January 13, 2010
George Bounacos RT @jhecklinger: http://www.huffingtonpost.com/jill-be... Huffpost - the power of optimism powered by @globalgiving January 13 from Twitter - Comment - Like

Jill Beraud: (huffingtonpost.com) - January 12, 2010
MyPolitics Jill Beraud: - http://www.huffingtonpost.com/jill-be... January 12 from The Full Feed from... - Comment - Like

Jill Beraud: (huffingtonpost.com) - January 12, 2010
Huffington Post Jill Beraud: - http://www.huffingtonpost.com/jill-be... January 12 from The Full Feed from... - Comment - Like

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